Versace eyewear is one of the world’s most iconic and dynamic luxury fashion and lifestyle eyewear brand in the world.
Versace Eyewear has many faces. The Rock Icons segment features prominent branding and appeals to the extravagant, flamboyant crowd. The Versace Rock Icons are brand lovers. On the other hand, the Pop Chic segment features subtle branding and is sophisticated and elegant. The Versace Pop Chic consumer is a fashion lover with an elegant sense of style. These followers are not conservative, they seek aesthetic expression within subtlety and seduction.
Versace was founded in 1978, by Gianni Versace in Milan. Eleven years later, Atelier Versace was born – with first couture collection showing in Paris. In the year 2000, Versace delved into hospitality, opening Palazzo Versace Resort on the Australian Gold Coast. Soon after, Palazzo Versace opened UAE along the Dubai Creek.
In 2012 you could buy Versace eyewear online for the first time. Now you can discover our full range for free delivery to your door!
On the 20th anniversary of Gianni Versace’s tragic death, his sister, Donatella created the Versace Tribute Collection. A parade of looks graced the runway. These looks were inspired by Gianni's most iconic works. Most were displayed through music, words, design, and casting. She wanted to celebrate "a genius, an icon, her brother" and pulled his key prints and pieces from archives from 1991-97.
The mythological passion of Versace is what makes the name legendary. Versace eyewear evokes the egotistic alter ego of alluring appeal. Commonly centered around the compelling image of fashion, glamour and sexiness. Versace is very active within the celebrity culture. Not to mention theatre and ballet too.
The pillars of the Versace eyewear Brand are the Medusa head, the Greek key, bright colours and wild prints as well as Barocco aesthetics.
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